Five-hour performance of an iconic club musician DJ Tiesto gathered over 15 thousand people in IEC Kiev. It has become the brightest ТМ Marlboro Gold Edge event so far, completely revealing the philosophy of the brand - «Expect the Unexpected».
4 elements of the universe - air, fire, water and earth - have been recreated by means of sound, light, laser show and pyrotechnics. Kiev has never seen such special effects. An exclusive and unique «the Corridor to the future» with the panoramic image of Marlboro Gold Edge video series was the special appeal of decorations, which allowed a brand to contact with each visitor coming to a party. VIP lounge zone was filled with the atmosphere of style and premiality. Conceptual Robo-PJs acted as symbols of presence of the brand on the largest raves of the country. The enormous screen, placed above the DJ’s stage, broadcasted stunning VJ show by Marlboro. The huge hall drowned in the ocean of fire, light, sound and boundless emotions.